Specialization in Innovation

There are several compelling arguments for why undergraduate programs in business and administration should include formal specializations in innovation:

• Relevance to the modern business environment: The pace of technological change and the increasing demand for new and improved products and services have made innovation a critical driver of competitiveness and growth. Students will be equipped to effectively lead and manage innovation initiatives in a range of industries and sectors.
• Enhanced employability: Organizations of all sizes and across all industries are looking for employees who have the knowledge and skills to drive innovation. This specialization will equip students with the skills and knowledge required to succeed in these roles, making them more attractive to employers.
• Cross-functional perspective: Innovation is a cross-functional and interdisciplinary field that draws on knowledge and skills from a range of areas, including marketing, engineering, and operations. This specialization provides students with a cross-functional perspective that will enhance their ability to lead innovation initiatives and collaborate effectively with teams from diverse backgrounds.
• Better outcomes: Studies have shown that organizations that have a structured approach to innovation are more likely to succeed in developing and commercializing new products and services. Students will be better equipped to create and implement effective innovation management processes and frameworks that can drive improved outcomes for their organizations.

Note: This specialization is not available to Organizational Leadership and Innovation Majors.